Apple Sets Oct. 13 for 'Welcome Home' Event in New York

Apple has announced a product launch for Tuesday, October 13, in New York under the tagline "Welcome home."

Greg Joswiak, Apple's senior vice president of Worldwide Marketing, posted "Welcome home. October 13." on X at noon ET Thursday with a short teaser video. Bloomberg's Mark Gurman reported that Apple has sent out invitations for a "Welcome home" product launch on Oct. 13 in New York.

Press are invited to an "Apple Experience" in Tribeca.
Members of the media were invited to an "Apple Experience" in Tribeca, New York, at 9:00 a.m. ET on October 13, according to 9to5Mac and MacRumors. Apple has not published a start time for a keynote video or livestream. MacRumors says it is unclear whether the launch will include an event video or whether the products will debut by press release.

Home products are expected, but Apple hasn't named them.
Apple has not said what it will announce. 9to5Mac and MacRumors expect new home hardware, including a new Apple TV 4K, a smart home hub that 9to5Mac calls "HomePad," and a HomePod mini 2.

MacRumors reports the home hub would be a cross between an iPad and a HomePod, with a 6-inch square display, wall-mounted and speaker-base versions, and pricing that could be around $350. It also reports the HomePod mini would get new colors, Apple's N1 networking chip and a faster S-series processor, and the Apple TV 4K would get an A19 or A19 Pro chip, more RAM, the N1 chip and an upgraded Siri Remote.

Other possible launches remain unconfirmed.

MacRumors says an OLED iPad mini is in development and could come during the home event. 9to5Mac says home accessories Apple reportedly co-developed with LG could also be unveiled. Rumored new Macs could arrive later in the year rather than at this launch, according to MacRumors.