Sonos Ace Ultra Headphones With AI Voice Support Surface in FCC Filing

Sonos is developing a new version of its Ace headphones that will include artificial intelligence features, according to Bloomberg. The Sonos Ace Ultra appeared in a regulatory submission earlier this week and reportedly targets a September launch.

The upgraded model follows the original Sonos Ace that reached the market in 2024. Early assessments highlighted strong audio performance and effective noise cancellation. Yet the overall category remains competitive, and the debut came soon after the company’s troubled app overhaul.

Integration with the broader Sonos product lineup proved incomplete, limiting appeal among existing customers. The company moved approximately 200,000 pairs, falling far short of the one-million-unit goal it had set internally.

Bloomberg indicates the Ace Ultra will begin Sonos’ broader move into artificial intelligence. Details in the submission suggest support for voice commands that could connect to AI chatbots offered by outside developers. Last month Sonos CEO Tom Conrad identified AI as a priority area, referring to “conversational computing and predictive intelligence moving into the home.”

The filing also names five color choices—Greige, Shadow Black, Agave, Blush, and Sand—while most technical specifications remain redacted.

Priced at $449 on release, the first-generation Ace headphones were positioned as a direct alternative to Apple’s AirPods Max. Both use an over-ear form factor and share comparable capabilities. With no refreshed AirPods Max expected in the near term, the second-generation Sonos model will continue to face the existing Apple design.