Netflix has applied generative AI workflows to roughly 300 titles in 2026 so far, with the heaviest use in post-production. The update underscores the company's push toward faster, lower-cost production methods while still relying on human refinement.
While generative AI can generate material far faster than visual-effects crews or animators, skilled professionals must still refine the output so it integrates properly with the surrounding footage.
Executives have never hidden the service's enthusiasm for artificial intelligence.
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