Sony has declared it will avoid selling next-generation PlayStation consoles at a significant loss despite mounting component expenses and rising anxiety about the eventual PS6 price. The position follows recent PS5 and Xbox increases that have sparked debate over possible four-figure launch costs.

As a principle, we do not intend to sell hardware at significant losses.
The persistent RAM and storage shortfall, intensified by the AI boom, has produced sharp cost jumps.
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A Redditor purchased and photographed what appears to be an Xbox Elite Series 3 prototype before their account and parts of the thread vanished. The device matches a May leak and includes a built-in screen, cloud gaming features, and repairability elements, with sources confirming a release later this year.
Valve disclosed that personal data of some European Steam hardware customers was likely compromised in a cyberattack on logistics partner CEVA between July 29 and August 1. The company is warning recipients to expect follow-on scam messages referencing their orders while it notifies data protection authorities.
Ubisoft has announced a new Ghost Recon game is in the works during the franchise's 25th anniversary stream. The reveal offers few details while also launching a major update and free-play period for 2017's Ghost Recon Wildlands.