Waymo launched its first membership program, Waymo Premier, an invite-only $29.99 monthly tier offering priority pickups, 10% cash back, early city access and free cancellations. The move seeks to build loyalty as the robotaxi service scales toward 1 million weekly rides and enters more than 20 cities.
Membership benefits travel with riders across cities.
https://x.com/Waymo/status/2065101863049974060
Waymo describes the tier as a significant step in its effort to build rider loyalty.
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